Property Video Project Intake — Abell Visuals
ABELL VISUALS · VERSION 1.4

Property Video Project Intake

This form covers your property video project, whether you're booking a single listing or you're a builder booking multiple houses at once. Please complete one submission in full for each property and video — even when several are booked together, each house gets its own answers since every property has its own character and needs. We won't begin editing until it's complete; these answers are what we build your shoot plan and edit from.

If you'd rather have complete creative control and write your own script, that's completely fine. But we are not able to help develop your scripting or brand direction unless your Brand DNA profile is completed — that form is what everything we write is built from. If you haven't completed it yet, please do it first.

Did you know we also offer a monthly Brand Building Acceleration Program — ongoing on-camera content designed to build your personal brand month over month? Spots in each area are limited, so if you're interested and aren't already enrolled, check with our team to see if a spot is currently available.

Section 1 of 11

Agent & Brand Details

Is this video for you personally, or for a team?
Did you also book Agent On-Camera content for this shoot?
For your on-camera segment, would you like our help with direction and scripting, or will you provide your own?
Great — our best on-camera direction and scripting comes directly from your Brand DNA profile. If you haven't completed that yet, please do it before your shoot.
Section 2 of 11

Branding & On-Screen Elements

Do you want a branded video?
Have you filled this out for previous videos with us?
Note: brokerage branding is automatically included alongside personal branding.
Must include the brokerage's logo files, required fonts, brand colors, and a brand direction guide.
Must include YOUR logo files, required fonts, brand colors, and a brand direction guide if you have one.
Do you want your logo included at the end of this video?
Static or Dynamic?
Dynamic end screens require scheduling a motion graphics build and carry a full additional fee.
Do you want on-screen text on this video?
What do you want shown? (select all that apply)
Do you already have brand fonts?
No problem — take a few minutes to browse fonts you like (Google Fonts or Adobe Fonts are good places to start) and note down any styles that catch your eye below.
Font Style Preference
Does your broker/brokerage require specific logo usage, colors, fonts, or brand application rules?
Please provide your brokerage's official brand guide.
Section 3 of 11

Property & Listing

Property Type
This is different from the selling points above — we want your real voice and read on the property, not a bullet list. This is exactly the kind of detail that makes a script sound like you instead of a generic listing.
Section 4 of 11

Compositions & Capture

Based on our experience, we suggest capturing the most intriguing, highest-impact parts of the property — this generally includes the kitchen, the living room, and primary bathrooms, along with any other standout, high-end spaces the home has to offer. We capture wide and detail shots of every property as a baseline. On signature-level videos, we include drone photography where the airspace allows. Larger parcels of land, roughly five acres or more, may carry an extra fee to cover the additional aerial coverage needed.
Do you want every room shown at least once, or would you like to leave creative capture to Abell Visuals?
Do you wish to make suggestions on specific rooms or areas?
Keep in mind this is a 60 to 90 second video — the more non-essential rooms or features added, the less time there is to showcase the property's true high-end features.
Section 5 of 11

Style & Tone

Style & Tone
Section 6 of 11

AI Preferences & Text

Are you open to the use of AI in your video?
Which AI features? (select all that apply)
What furniture style would you like for the staging? (select all that apply)
Section 7 of 11

Audience & Goal

Goal
Section 8 of 11

Access & Logistics

Property Status
Is the property staged?
Paul has Supra key access and can enter properties with a Supra eKey. If the property has a Supra lockbox, no code is needed. If there is a separate code-based lockbox (CBS or similar), please provide that access code above.
Property Readiness Confirmation *
I confirm that no construction crews or work of any kind will be actively taking place inside or on this specific property at the time of the shoot (work at other properties or job sites is not affected), that we will have full access to this property at the booked time, and that sprinkler/irrigation systems will not be running the night before or during the day of the shoot.
Shoots may be delayed or rescheduled, with a rescheduling fee, if the property is not ready upon arrival.
Section 9 of 11

Deliverables

Deliverables
These are shot differently, not just cropped differently — a horizontal cinematic video is shot horizontally, and a vertical reel is shot vertically. You're welcome to choose both: a quick vertical reel focused on brief agent-on-camera moments, and a longer horizontal cinematic cut with more time on the property.
These formats are built for Instagram and Facebook. They can be posted elsewhere, but may risk platform flags for unlicensed music unless you have a proper license for the track — we can provide licensing for any music we source for you.
If this video is intended for Zillow Showcase, it cannot exceed 120 seconds total, start to end. If you'd like personal branding included, keep in mind that will eat into that runtime — the actual property content typically runs closer to 110 to 115 seconds once branding is added, depending on the branding style chosen. We generally recommend branding on the cinematic horizontal cut rather than the social reel.
Section 10 of 11

Music & Extras

Music Genre / Style Preference (select all that apply)
We have a license to use royalty-free music from audiio.com within your video. If you'd like to search for a song yourself, you're welcome to browse there and pick your own title, or you can leave it to us based on your genre and style preferences above.
Have you browsed audiio.com and chosen your song picks?
If requesting an outside song not from audiio.com, please also provide a Dropbox link to the actual audio file.
We will not begin editing your video, even once it's been recorded, until you've made at least 3 song picks from audiio.com or confirmed an outside song. Please browse and submit your picks as soon as possible so we can stay on schedule.
Outside or unlicensed songs risk platform muting or takedown. Abell Visuals is not responsible for this per the signed agreement. Music must be approved per individual video before production.
Section 11 of 11

Video Editing Guidelines

Include in this video (select all that apply)
True Day-to-Night Twilight is a 250 dollar add-on. It requires a separate return trip to the property at golden hour and into twilight, capturing the exact same frames as the daytime shoot so the day and night footage lines up for a seamless transition.
Light Transition Time-Lapse is a 200 dollar add-on showing the light moving through a space over time. It requires an additional camera setup on site during the shoot to capture.
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Submissions from this form are emailed directly to Abell Visuals.